In 1890, Joseph William Foster was making a living producing running shoes in Holcombe Brook, a small village 6 miles north east of Bolton in the UK when he came up with the idea to create a novelty spiked running shoe. In 1985 after his ideas had progressed he joined with his sons, and founded a shoe company named J.W. Foster and Sons. In 1958, two of the founder’s grandsons Joe and Jeff Foster renamed the company Reebok in the United Kingdom, having found the name in a dictionary won in a race by Joe Foster as a boy; the dictionary was South African edition hence the spelling. In 1983 one of the most popular running shoes to this day was born… The Reebok Classic. The Reebok Classic utilised soft garment leather and nylon construction with a layered midsole for increased cushioning.
To celebrate the silhouettes 30th anniversary UK’s Reebok join forces with Berlin’s Solebox to form a black waxed leather and red suede creation. The anniversary classic features a contrasting white midsole, a pair of red and a pair of black waxed cotton laces and the Solebox logo which sits upon a reflective heel accent.
Available May 24th